I’ve got to hand it to the folks at Ford. Whether you’re a car person or not, the social media work they’ve been doing with their Fiesta campaigns has been pretty rock solid.
The latest involves a bright green 2011 Fiesta, a 42″ flat screen, a power outlet, and… a Wii? The video, “The Fiesta Wii Workout Routine”, is aimed at showcasing the versatility of the diminutive car. In it the owner takes the Wii-imbued vehicle to various sporting locations, powers up the Wii, and plays the associated WiiSports or WiiSports Resort game.
While Ford may not ACTUALLY want us to do what the owner does in the video, it brings back memories of the “Great Blackout of 2003″ in which I hooked up my PS2 to my sexy Pontiac Vibe to play the latest iteration of Madden with my brother while our entire state was running on candle light. Note to self: Don’t sit directly behind the tail pipe, less you want to inhale enough carbon monoxide to kill a herd of cows.
Have you ever hooked up your gaming consoles (or other media devices) to your car? Do videos like this make you think any differently about non-gaming purchases?
*Note: Ford forwarded this video over to us.
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